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Vinyl Banners can make a Big Impression on your Customers

What effect will vinyl banners have on your customers?

Vinyl banners in all shapes and sizes have been around for ages. They are one of the most popular types of signs out there. They offer the most BANG for your buck when it comes to promoting your business, school or organization to people of all ages. Vinyl banners have come along way over the past few years making it more economical to move forward from one color vinyl banners to full color digitally printed banners. Going from small messages to huge billboards.

Vinyl banner signs open the door to make a long lasting impact on your potential customers. Imagine that you're walking through a shopping center. Most shopping centers have a wide variety of shops, packaging centers, cafes, etc. You are not there for any specific reason just browsing through…

What would you notice first?

  1. The packaging store with a few small Ship Here signs on the door
  2. The coffee shop with the "Buy 1 Get 1 Free" latte special decal on the window
  3. The full color vinyl banner that fills the store front at the travel agency showing a cruise special they are offering to the Bahamas

I don't know about you, but I can smell the ocean and feel the sand under my feet just looking at that full color banner in the window! That definitely caught my attention even though I was far from shopping for a cruise package.

Why choose Vinyl Banners over other types of signs?

Vinyl banners are easy to install, require very little assembly and are offered in a wide range of sizes. Vinyl banners are perfect for indoor and outdoor uses. They can be mounted to buildings, hung across streets, attached to light poles or simply mounted to the inside of a travel agents window. Vinyl banners can be made single or double sided depending on your needs.

They are great for temporary promotions, community events, grand openings and so much more. They roll up so they are easy to store, economical to ship, but still offer the WOW factor!

You wouldn't want to replace your roadside sign or backlit store front sign every time the weeks special changed or you had a sale. You do not want to have to buy a new wood sign every time you have a fundraiser in your community. You do not want your back room to be loaded down with your Holiday Specials all year because you needed to make a BIG impression last Christmas season, but now you cannot roll it up and put it away!

In lots of cases, vinyl banners are the most logical and economical choice. They offer limitless options to give you a BIG impact no matter what your message is or who you are speaking to. Vinyl banners help you leave a lasting impression without breaking the bank or taking up all of your storage space.

Are all vinyl banners created equal?

Not exactly, vinyl banners can be made on various weights of material ranging from 10 ounce to 16 ounce. The standard weight for most uses is 13 ounce vinyl banner material. This is the most readily used banner material out there. It is a nice, heavy weight material that is perfect for indoor or outdoor use. Vinyl banners can still be made the old fashioned way on manufactured banner material with vinyl letters and graphics applied to the surface of the banner, but most sign shops today digitally print all banners whether it is a one color banner or full color. This way everything is printed straight from the computerized file and there is less room for human error. The other advantage is that there isn't any vinyl for people to tamper with or remove to cause damage your sign.

Vinyl Banners can be finished in several ways as well. From the way they are hemmed to the way they are to be mounted. Most sign shops offer taped hem or heat sealed edges. You can have sewn hems done or no finishing at all. No finishing is okay for one time use or occasional use. Taped hem or heat sealed edges give you a nice finished look with durability for long term use. Sewn hems are needed especially for street banners and other larger outdoor banners that will be under more wear and tear.

Other finishing for vinyl banners are determined by how it will be used or installed. The most popular are grommets, also known as eyelets - these are typically applied every 2 feet so that you can install your vinyl banner with rope, zip ties, suction cups, etc. depending on where it is being installed. Other mounting finishes include pole pockets, sewn in rope, webbing, D rings and Wind Slits.

All serve different purposes, different uses and range in cost depending on the size of your vinyl banner.

Where do you begin to create vinyl banners for your business?

  1. Decide on a main message — Don't overdue it, keep it simple but BOLD!
  2. Figure out how far away it needs to be seen — Will your audience be walking by or across the street?
  3. Is there a color scheme you want to go with?
  4. Any Logos or specific graphics you would like to use?
  5. Where do you plan to put it?

By thinking ahead on these key points you will have a good idea of what you are looking for. This way your sign company can design a vinyl banner to not only make the statement you want, but meet your needs for how you plan to use it. By knowing how far it needs to be seen from your sign company can design your vinyl banner to insure to make the most impact possible to your audience

To find out more information and tips about creating a vinyl banner for your business or organization please visit SignsUS.com

Vinyl banners offer an economical, durable, easy to use solution for your advertising needs. Whether you need to advertise a special in your window, make a bold statement on a billboard or drape a coming soon banner on a skyscraper — Vinyl Banners are the perfect solution for your sign needs. Reusable, long lasting yet easy to roll up and put away till next season! Next time your customers are walking through your shopping center, who would you rather be?

The Package store, the coffee shop or the travel agent?

My money is on the trip to the Bahamas…


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